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Telling a community’s story: New media partnership provides ¹ú²ú¶ÌÊÓƵjournalism students field reporting experience
A new collaboration between the ¹ú²ú¶ÌÊÓƵ Zimmerman School of Advertising & Mass Communications and 83 Degrees Media is giving undergraduate students the chance to tell the stories of a Tampa community while gaining valuable work experience.
December 2, 2021University News
Gift of more than $500,000 in cutting-edge technology equipment will benefit ¹ú²ú¶ÌÊÓƵmass communications students, faculty
The ¹ú²ú¶ÌÊÓƵ today announced a gift from Diamond View Studios and VÅ« Technologies to the College of Arts and Sciences to support virtual production education and training in the Zimmerman School of Advertising & Mass Communications.
September 15, 2021University News
¹ú²ú¶ÌÊÓƵresearchers use neuromarketing tools to assist Baycare Health System, national public health agencies to assess the impact of COVID-19 messaging
An interdisciplinary team of researchers at the ¹ú²ú¶ÌÊÓƵ has pooled its expertise and resources in order to help influence the effectiveness of public health messaging related to COVID-19.
March 2, 2021Research and Innovation
¹ú²ú¶ÌÊÓƵstudents adapt to produce television news broadcasts from home
¹ú²ú¶ÌÊÓƵstudents enrolled in the Florida Focus broadcast news class hoped to spend this fall producing daily news segments in the university’s on-campus studio, but COVID-19 changed those plans. Instead, they’ve been reporting from makeshift mini studios in their homes as they prepare to enter the workforce.
November 6, 2020COVID-19, Research and Innovation
Various disciplines incorporating COVID-19 into lesson plans
¹ú²ú¶ÌÊÓƵfaculty members are finding palpable teaching opportunities to engage students while social distancing. Many have added the coronavirus to their syllabus, using real-life examples and online tools to meet educational requirements.
April 27, 2020COVID-19, University News
Drug Companies Selling More ‘Lifestyle,’ Less ‘Symptom’
A study published in the Annals of Family Medicine finds that the majority of these ads focus on lifestyle improvements made post-medication rather than side-effects and the negative emotions associated with certain health issues.
May 5, 2018Research and Innovation
Drone Storytelling Course Brings Popular Technology into the Classroom
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March 7, 2018Research and Innovation