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Kathleen Rogers joins the College of Education with over 15 years of experience in strategic marketing planning, digital project management and content development for big brands. 

In her new role, Kathleen will lead the marketing and communications team for the College of Education. With her extensive writing experience, she will share the success stories of the college and alumni in our local, national and international communities. In addition, Kathleen will evaluate marketing efforts to effectively drive retention and increase enrollment for the College of Education.

Kathleen’s career started in New York City in media planning and buying at a global advertising agency. Working on behalf of clients, she developed strategic media plans with multi-million-dollar budgets for 10 years. 

Kathleen comes to ¹ú²ú¶ÌÊÓƵfrom Publix Super Markets, where she developed their culture messages through the pandemic, crafted the content that shared the expansion of Publix’s tuition reimbursement program and led digital communication for Publix’s 90th-anniversary celebration.

Before her position at Publix, Kathleen worked within a digital team at ¹ú²ú¶ÌÊÓƵHealth to build the new patient care website, which serves 18 healthcare departments. She also co-authored a weekly blog promoted on ¹ú²ú¶ÌÊÓƵHealth’s social media. These marketing initiatives were completed in preparation for the opening of the new Morsani College of Medicine.

Kathleen’s family has strong ties to ¹ú²ú¶ÌÊÓƵand a love of the green and gold. Kathleen has a Bachelor of Arts in Art History from the ¹ú²ú¶ÌÊÓƵCollege of the Arts. Her husband, ¹ú²ú¶ÌÊÓƵclass of ’96, is a proud Bull and their oldest daughter is a freshman at USF. 

Kathleen can be reached at kathleenr@usf.edu.