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Pete Petersen, a celebrated entrepreneur and founder, will share insights on building a sustainable business and fostering innovation during his talk at the ¹ú²ú¶ÌÊÓƵ Sarasota-Manatee campus on Tuesday, Nov. 12.

November 12, 2024Entrepreneurship, Events

¹ú²ú¶ÌÊÓƵalum Nels Matson completes cross-country run honoring U.S. veterans

The Muma College of Business graduate and ultrarunner completed the 3,063-mile mission in record time — clocking in as the third fastest transcontinental run in recorded history at 46 days, 17 hours and 26 minutes.

November 12, 2024Business News, Spotlights

¹ú²ú¶ÌÊÓƵis taking the controls literally when it comes to the future of Esports, investing $1.1 million into their brand new Esports Living Lab that opened this semester.

November 11, 2024Business News

Jacob Gresham, a ¹ú²ú¶ÌÊÓƵSt. Petersburg business analytics and information systems major, is a first-generation and military-connected student. He was in the U.S. Navy from 2015 to 2019.

November 11, 2024Business News

¹ú²ú¶ÌÊÓƵteam wins social marketing award for transportation study on benefits of neuromarketing in enhancing consumer information - ¹ú²ú¶ÌÊÓƵHealth

That’s the focus of a multi-disciplinary study by USF’s College of Public Health (COPH), Center for Urban Transportation Research (CUTR) in the College of Engineering and Muma College of Business.

November 8, 2024Business News, Research and Innovation

Student spotlight: ¹ú²ú¶ÌÊÓƵsenior takes real estate brokerage mentorship full circle

A finance major who will graduate in December, Josh Streitmatter returned to the classroom as a guest speaker to share what he's learned as an intern at Eshenbaugh Land Company.

November 6, 2024Business News, Spotlights

"We're at the mercy of Google when it comes to what information we're able to find," says Varol Kayhan, an associate professor of information systems at the ¹ú²ú¶ÌÊÓƵ in the U.S.

November 5, 2024Business News

From love story to campus legacy: Perez family named USF’s Family of the Year

Nelson and Tiffany Perez met and fell in love as students at USF. The Perez family is the 2024 ¹ú²ú¶ÌÊÓƵFamily of the Year. Their daughter Brianna is studying management with a concentration in human resources at the Muma College of Business.

November 5, 2024Business News, Honors and Awards, Spotlights

¹ú²ú¶ÌÊÓƵSarasota Cybersecurity empowers student research opportunities

Kaylee Eckelman, a master's student in artificial intelligence and business analytics, is the lab manager at ¹ú²ú¶ÌÊÓƵSarasota-Manatee's Sarasota Cybersecurity lab. The lab is spearheading interdisciplinary research for ¹ú²ú¶ÌÊÓƵundergraduates.

November 5, 2024Business News

Ashley Marie Hansen’s journey: From RN to MBA graduate and budding entrepreneur

After years on the front lines as a nurse in the operating room, including a few during COVID-19, Ashley Marie Hansen was ready for a change.

November 5, 2024Business News, Spotlights

¹ú²ú¶ÌÊÓƵto accelerate innovation through new NSF designation - ¹ú²ú¶ÌÊÓƵNews

The ¹ú²ú¶ÌÊÓƵ has been selected as a partner in the newly funded $15 million National Science Foundation Southeast I-Corps Hub, an initiative that will advance innovation and entrepreneurship across the southeast.

November 4, 2024Business News, Research and Innovation

Three ¹ú²ú¶ÌÊÓƵ faculty win Tampa Bay Tech Awards - ¹ú²ú¶ÌÊÓƵResearch & Innovation

The ¹ú²ú¶ÌÊÓƵ was well represented at the 2024 Tampa Bay Tech Awards, held on Friday, November 1 at the Armature Works in Tampa.

November 4, 2024Business News, Entrepreneurship